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Top 200 most influential content creators (2026 ranking)

Today's movement

MrBeast, IShowSpeed and 1 other share first place. CarryMinati posts the biggest 30-day gain, at +129.

Who are the most influential content creators in the world? As of Oct 25, 2026, the five most influential are MrBeast (Jimmy Donaldson), IShowSpeed, PewDiePie, Dhruv Rathee, and Federico Vigevani. The Favikon Index Top 200 Creators ranks content creators every day by their online influence on TikTok, Instagram, YouTube, X and LinkedIn. Related rankings: Top 200 B2B Creators, Top 200 Athletes, and Creator brands.

Climbing · 30D

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Making people react · min. 5M views

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Falling · 30D

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Top 200 Creators: the full ranking

The ranking

Creators who built their audience with their own content, ranked by Favikon influence score.

#PersonScore ↓30D×
=1=MDMrBeast (Jimmy Donaldson)MrBeastPranks · US9,999=2.6×
=1=IIShowSpeedIShowSpeedLivestreaming · US9,999=1.4×
=1=PPewDiePiePewDiePieVideo Game Content Creators · SE9,999—1.9×
=4=DRDhruv RatheeDhruv RatheePop Science · IN9,999=35.5×
=4=FVFederico VigevaniFederico VigevaniPranks · UY9,999=12.5×
=4↓3KLKhaby LameKhaby LameComedy · SN9,999=1.6×
=4=KCKai CenatKai CenatLivestreaming · US9,999=37.6×
=4↑216CCarryMinatiCarryMinatiReaction · IN9,999+12915.7×
=9=AKAaryan KelvinAaryan KelvinComedy · IN9,998=42.6×
=9↑162NMNischay MalhanNischay MalhanLifestyle Vlogging · IN9,998+2015.1×
=9↓2KLKimberly LoaizaKimberly LoaizaMotherhood · MX9,998=2.2×
=12↑1KSKeshav ShashiKeshav ShashiLifestyle Vlogging · IN9,998=15.4×
=12↑22IIbaiIbaiReaction · ES9,998+12.3×
=12↑1DDruskiDruskiComedy · US9,998=16.3×
=12↑1FJFadil JaidiFadil JaidiStorytime · ID9,998=25.1×
=12↓5ZKZach KingZach KingAnimation · US9,998−10.4×
=12↓3RRubiusRubiusVideo Game Content Creators · ES9,998=14.8×
=12=CKCollins KeyCollins KeyPranks · US9,998—4.6×
=19↓10ZZHCZHCPranks · US9,998−17.3×
=19↓1SJSourav JoshiSourav JoshiLifestyle Vlogging · IN9,998=4.2×
=19↓1NVNathalia ValenteNathalia ValenteLifestyle Vlogging · BR9,998=6.8×
=19↓1JHJordan HowlettJordan HowlettRestaurant · US9,998=7.3×
=19↓6IAIvana AlawiIvana AlawiLifestyle Vlogging · PH9,998=3.6×
=19↓1SSqueezieSqueeziePranks · FR9,998=0.2×
=25↑9LRLucas RangelLucas RangelComedy · BR9,997=7.8×

Reach vs. reactions among creators

Who gets seen, who gets a reaction

Up: how many times their posts were seen in 30 days. Right: how much they make people react, compared with an account of the same size.

Reactions vs. an account of the same size →

Favikon score v3 · data as of Oct 24, 2026 · 2× = twice as many reactions (likes, comments, shares) as a typical account of the same size, on the same platforms and in the same country · posts under 48 h excluded · 5 people not shown (fewer than 3 posts in 30 days)

Biggest climbers and fallers among creators this month

Who's surging, who's stalling

Followers counted on Instagram, TikTok, YouTube, X, LinkedIn, Facebook · % computed only for accounts with at least 20K followers, to filter out small accounts.

Leaders by platform among creators: TikTok, Instagram, YouTube, X, LinkedIn

Who rules each platform

How the Top 200 Creators has changed over time

Replay the ranking

Head-to-head matchups among creators

The matchups

How the Favikon score works

The Favikon score measures online influence, not popularity or voting intention. Every day it combines four signals from the last 90 days: reach (average views per post), engagement (reactions, comments and shares per post), audience (followers) and consistency (how regularly an account posts). Each signal is compared with every account Favikon tracks on the same platform, then TikTok, Instagram, YouTube, X and LinkedIn add up to one number. That is why someone strong on a single platform can be compared with someone present on all five. Read the full methodology →

Frequently asked questions

Who is the most influential content creator?

MrBeast (Jimmy Donaldson), IShowSpeed, and PewDiePie share first place in the Favikon Index Top 200 Creators, each with a Favikon score of 9,999 points on Oct 25, 2026. Places are tied when scores are equal to one decimal. The ranking is recalculated every day.

How often is the Top 200 Creators updated?

The Favikon Index Top 200 Creators is updated every day. Tracked accounts are refreshed every six hours, and each Favikon score is recalculated daily from the posts of the last 90 days, so ranks and 30-day changes always reflect the latest data.

How is influence measured in the Top 200 Creators?

Influence in the Favikon Index Top 200 Creators is measured with the Favikon score, which combines reach (views per post), engagement (reactions per post), audience (followers) and posting consistency over the last 90 days. Each signal is compared with all accounts on the same platform. It is not a poll and not a follower count.

Which social media platforms are included?

The Favikon Index Top 200 Creators covers TikTok, Instagram, YouTube, X (Twitter) and LinkedIn, which all count toward the Favikon score. Facebook audiences are shown on profiles but are not part of the score. Platforms such as Weibo, WeChat, VK or Telegram are not covered.

Who is included in the Top 200 Creators?

A person, duo or group whose audience comes from their own content on social media. The creator's own accounts, including the shared channels of duos and groups.

Other rankings

Other rankings

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