Top 200 Brands · United States
Apple
Electronics 
- Score
- 9,3920 today
- Rank
- 4/242 ↑9
- over 90 days
- +12+0.1%
Apple is a global technology company known for its innovative products, including iPhone, iPad, Mac, Apple Watch, and Apple Vision Pro. The company publishes content across platforms, focusing on product launches, tutorials, and creative showcases. Apple emphasizes its commitment to innovation, diversity, and environmental sustainability, often collaborating with artists and creators to highlight the capabilities of its devices through campaigns like #ShotoniPhone.
Data as of Oct 25, 2026.
The raw numbers · last 90 days
- Median views
- 9.1M
- per post
- Median engagements
- 182K
- per post
- Posts
- 122
- over 90 days
- Followers
- 99.3M
- all scored platforms
What drives the score
Percentiles 0–100 against all tracked creators.
- Reach · 30%100
Average views per post over 90 days
- Engagement · 30%100
Average reactions per post
- Audience · 30%100
Total followers, relative to population
- Consistency · 10%100
Posting frequency (25 posts / 90 days = 100)
Platforms
99.3M total followers
| Platform | Followers | Score |
|---|---|---|
| Instagram@apple | 38.1M | 9,968t1 |
| TikTok@apple | 11.6M | 9,982t1 |
| YouTube@Apple | 21.1M | 9,864t1 |
| X@apple | 10M | 3,086t8 |
| LinkedIn@apple | 18.5M | 3,005t8 |
| Facebook@apple | 17M | not scored |
| Threads@apple | 5M | not scored |
Last 30 days
Apple's top posts
Instagram · 12 days ago#1AApple“I see my role as being a translator and a bridge between east and west,” says Bünyamin Aydin. For @lesbenjamins 15-year anniversary, the Turkish designer invited his community to Cappadocia’s Rose Valley to showcase …
2.8M views92.4K engagements
Instagram · 25 days ago#2AAppleFoldable. Posable. Commissioned by Apple. Shot on iPhone Duo. Capture stunning photos with a versatile camera system packed with delightful new features. #ShotoniPhone Duo by… 1. Jake M. @jokemichaels 2,3,4,5,6. Jason…
1.7M views57.1K engagements
Instagram · 11 days ago#3AAppleTranslating the weightlessness of a hot air balloon into a collection, juxtaposing it with Cappadocia’s history as a crossroads and trading hub on the Silk Road, @lesbenjamins brings their 15-year anniversary collecti…
1.7M views56.5K engagements
YouTube · 14 days ago#4AAppleWelcome Apple HomeView: Designed for life at home.
6.9M views49K engagements
Instagram · 10 days ago#5AAppleThe wild yellow tulips of Cappadocia was a key inspiration behind @lesbenjamins 15-year anniversary. Their shapes and colors inform both the collection and the accompanying hot air balloons (no, no AI was used), while…
1.4M views46.7K engagements
Instagram · 19 days ago#6AAppleTripod optional. #ShotoniPhone by Sam Y. @samyoukilis
4.5M views45.9K engagements
Head-to-head
