
Creator brands · Sweden
CAIA Cosmetics
by Bianca Ingrosso
- Score
- 8,856+155 today
- Rank
- 48/200 ↑12
- over 90 days
- +155+1.7%
CAIA Cosmetics is a Stockholm-based beauty brand specializing in high-quality makeup, skincare, and haircare products. Known for its cruelty-free offerings, CAIA focuses on creating innovative and affordable beauty essentials that emphasize a radiant, glowing look. The brand actively promotes its products through educational content, tutorials, and demonstrations across platforms like Instagram, TikTok, and YouTube.
Data as of Oct 26, 2026.
The raw numbers · last 90 days
- Median views
- 165K
- per post
- Median engagements
- 3.1K
- per post
- Posts
- 62
- over 90 days
- Followers
- 975.3K
- all scored platforms
What drives the score
Percentiles 0–100 against all tracked creators.
- Reach · 30%95
Average views per post over 90 days
- Engagement · 30%91
Average reactions per post
- Audience · 30%95
Total followers, relative to population
- Consistency · 10%100
Posting frequency (25 posts / 90 days = 100)
Platforms
975.3K total followers
| Platform | Followers | Score |
|---|---|---|
| Instagram@caiacosmetics | 635.2K | 9,201t1 |
| TikTok@caiacosmetics | 272K | 8,256t2 |
| YouTube@CAIA COSMETICS | 27K | 1,253t10 |
| LinkedIn@caia-cosmetics | 41K | 7,255t3 |
Last 30 days
CAIA Cosmetics's top posts
TikTok · 21 days ago#1CC
CAIA CosmeticsThe list goes on 💖
81K views5.1K engagements
Instagram · 5 days ago#2CC
CAIA CosmeticsLess sunshine, same glow 🤎 Fall is here, but your bronzed glow is staying. Time to refill your Glow Bronzer.
101.2K views3.4K engagements
TikTok · 5 days ago#3CC
CAIA Cosmetics#caiacosmetics
33.4K views2.7K engagements
Instagram · 9 days ago#4CC
CAIA CosmeticsWake Me Up Cream 👀 The award-winning secret to brighter, more awake-looking eyes.
66.8K views2.2K engagements
Instagram · 3 days ago#5CC
CAIA CosmeticsCinnamon season looks good on you 🍂 Add a little warmth to your fall look with Cinnamon Charm, our soft terracotta blush balm for cheeks and lips.
61.1K views2K engagements
Instagram · 2 days ago#6CC
CAIA CosmeticsDew the City with Frankfurt-based creator @annkathrin ✨ Discover five of her favorite spots around the city. From cozy coffee breaks and peaceful park strolls to pasta with a view and, of course, a little CAIA restock…
48.9K views1.6K engagements
Head-to-head