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JBJLo Beauty

Creator brands · United States

JLo Beauty

by Jennifer Lopez

Score
8,1970 today
Rank
108/200 ↓47
over 90 days
−532−5.7%

Jennifer Lopez, known as JLo, is the founder of JLo Beauty, a skincare and beauty brand promoting luxurious self-care products. Her content focuses on product promotions, skincare routines, and community engagement, often featuring exclusive offers, tutorials, and behind-the-scenes glimpses of her beauty line. The brand emphasizes confidence, radiance, and timeless beauty, with a strong focus on direct consumer engagement and aspirational lifestyle content.

Data as of Oct 27, 2026.

The raw numbers · last 90 days

Median views
31.1K
per post
Median engagements
728
per post
Posts
135
over 90 days
Followers
1.6M
all scored platforms

What drives the score

Percentiles 0–100 against all tracked creators.

  • Reach · 30%83

    Average views per post over 90 days

  • Engagement · 30%78

    Average reactions per post

  • Audience · 30%97

    Total followers, relative to population

  • Consistency · 10%100

    Posting frequency (25 posts / 90 days = 100)

Platforms

1.6M total followers

PlatformFollowersScore
Instagram@jlobeauty1.4M8,356t2
TikTok@jlobeauty152.9K6,237t4
X@jlobeauty17.8K1,336t10

Last 30 days

JLo Beauty's top posts

  1. Buckle up! We have a BIG announcement coming soon ✈️🌎 📸: @charlzton 📸: @GabrieleDiMartino
    Instagram · 29 days ago#1
    JBJLo BeautyJLo Beauty

    Buckle up! We have a BIG announcement coming soon ✈️🌎 📸: @charlzton 📸: @GabrieleDiMartino

    664.5K views22.2K engagements

  2. Closing out #NationalHispanicHeritageMonth, spotlighting our founder @jlo. A singer. A dancer. A star. And a trailblazing Latina whose dedication to consistency and goal-setting inspires us all. 🎤💃⭐️​ Cerrando el Me…
    Instagram · 12 days ago#2
    JBJLo BeautyJLo Beauty

    Closing out #NationalHispanicHeritageMonth, spotlighting our founder @jlo. A singer. A dancer. A star. And a trailblazing Latina whose dedication to consistency and goal-setting inspires us all. 🎤💃⭐️​ Cerrando el Me…

    368K views12.3K engagements

  3. @jlo 's morning glow routine. ​ ✨ Hydrate & Plump with THAT GLOW MIST Nutrient-Rich Hydrating Mist. ​ ✨ Brighten & Firm with THAT JLO GLOW® Brightening Serum​ ✨ Protect & Defend with THAT BIG SCREEN® Broad Spectrum SP…
    Instagram · 24 days ago#3
    JBJLo BeautyJLo Beauty

    @jlo 's morning glow routine. ​ ✨ Hydrate & Plump with THAT GLOW MIST Nutrient-Rich Hydrating Mist. ​ ✨ Brighten & Firm with THAT JLO GLOW® Brightening Serum​ ✨ Protect & Defend with THAT BIG SCREEN® Broad Spectrum SP…

    184.4K views6.1K engagements

  4. Our founder, @jlo, has been known for her radiant complexion for decades. Did you know It took 21 iterations to get the formula of THAT JLO GLOW® Brightening Serum, just right. ✨ ✨​ Have you tried our bestseller? We w…
    Instagram · 15 days ago#4
    JBJLo BeautyJLo Beauty

    Our founder, @jlo, has been known for her radiant complexion for decades. Did you know It took 21 iterations to get the formula of THAT JLO GLOW® Brightening Serum, just right. ✨ ✨​ Have you tried our bestseller? We w…

    122K views4.1K engagements

  5. ✨ NEW DROP! ✨ Swipe to discover The Limited Run—our latest collection of hand-curated, limited-edition bundles made just for you. Special bundles. Exclusive offers. Once they’re gone, they’re gone. IYKYK. 🎁 ✨ Brighte…
    Instagram · 15 days ago#5
    JBJLo BeautyJLo Beauty

    ✨ NEW DROP! ✨ Swipe to discover The Limited Run—our latest collection of hand-curated, limited-edition bundles made just for you. Special bundles. Exclusive offers. Once they’re gone, they’re gone. IYKYK. 🎁 ✨ Brighte…

    113.3K views3.8K engagements

  6. X marks the BLING and is so worth the wait. Join the waitlist. 🔗 in bio 💋✨
    Instagram · yesterday#6
    JBJLo BeautyJLo Beauty

    X marks the BLING and is so worth the wait. Join the waitlist. 🔗 in bio 💋✨

    23.9K views798 engagements

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