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Top 50 Gaming · United States

NBA 2K

Score: 9,130−47 today
Rank: 47/50 ↓11
over 90 days: −176−1.8%

NBA 2K is the official account for the NBA 2K video game series, promoting the latest releases, updates, and features. The content includes gameplay highlights, player ratings, tutorials, and community engagement activities such as challenges and quizzes. The account also showcases in-game customization options, seasonal content, and collaborations with brands like adidas and SLAM magazine.

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Data as of Oct 25, 2026.

The raw numbers · last 90 days

Median views: 260.5K; per post
Median engagements: 5.7K; per post
Posts: 238; over 90 days
Followers: 13M; all scored platforms

What drives the score

Percentiles 0–100 against all tracked creators.

Reach · 30%97
Average views per post over 90 days
Engagement · 30%94
Average reactions per post
Audience · 30%100
Total followers, relative to population
Consistency · 10%100
Posting frequency (25 posts / 90 days = 100)

Platforms

13M total followers

Platform	Followers	Score
Instagram@nba2k	5.4M	9,543t1
TikTok@nba2k	2.8M	8,463t1
YouTube@NBA 2K	1.1M	7,764t2
X@nba2k	3.7M	9,347t1
Threads@nba2k	1.1M	not scored

Last 30 days

NBA 2K's top posts

Head-to-head

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