Top 200 Brands · Japan

PlayStation

Gaming

Score: 9,3680 today
Rank: 33/242 ↑8
over 90 days: +40.0%

PlayStation is the official social media presence of Sony Interactive Entertainment, dedicated to promoting PlayStation products, games, and services. The account shares the latest game trailers, behind-the-scenes footage, in-game moments, tips, tricks, and exclusive sneak peeks. It also engages with the gaming community through updates on PS5, PlayStation VR2, PlayStation Plus, and PS4, while providing support via dedicated channels.

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Data as of Oct 25, 2026.

The raw numbers · last 90 days

Median views: 2.6M; per post
Median engagements: 52.9K; per post
Posts: 718; over 90 days
Followers: 102.2M; all scored platforms

What drives the score

Percentiles 0–100 against all tracked creators.

Reach · 30%100
Average views per post over 90 days
Engagement · 30%99
Average reactions per post
Audience · 30%100
Total followers, relative to population
Consistency · 10%100
Posting frequency (25 posts / 90 days = 100)

Platforms

102.2M total followers

Platform	Followers	Score
Instagram@playstation	32.8M	9,954t1
TikTok@playstation	6.5M	9,543t1
YouTube@PlayStation	17.3M	9,362t1
X@playstation	44.5M	9,916t1
LinkedIn@playstation-sony	1.1M	3,004t8
Facebook@playstation	37M	not scored
Threads@playstation	5.6M	not scored

Last 30 days

PlayStation's top posts

Head-to-head

The raw numbers · last 90 days

What drives the score

Platforms

PlayStation's top posts

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