Top 200 Brands · Sweden
Spotify
Streaming 
- Score
- 9,222−17 today
- Rank
- 141/242 ↓11
- over 90 days
- −41−0.4%
Spotify is the world's leading audio streaming platform, offering music, podcasts, and audiobooks to millions of users globally. Known for its innovative technology and vast library, Spotify promotes artists, hosts live events, and engages with its community through curated playlists, charts, and exclusive content. The platform also highlights diverse cultures and collaborates with artists worldwide, making it a hub for music discovery and entertainment.
Data as of Oct 25, 2026.
The raw numbers · last 90 days
- Median views
- 515.9K
- per post
- Median engagements
- 8.1K
- per post
- Posts
- 772
- over 90 days
- Followers
- 49.4M
- all scored platforms
What drives the score
Percentiles 0–100 against all tracked creators.
- Reach · 30%98
Average views per post over 90 days
- Engagement · 30%96
Average reactions per post
- Audience · 30%100
Total followers, relative to population
- Consistency · 10%100
Posting frequency (25 posts / 90 days = 100)
Platforms
49.4M total followers
| Platform | Followers | Score |
|---|---|---|
| Instagram@spotify | 14.6M | 9,716t1 |
| TikTok@spotify | 5.7M | 8,410t2 |
| YouTube@Spotify | 2.5M | 8,073t2 |
| X@spotify | 21.8M | 9,614t1 |
| LinkedIn@spotify | 4.8M | 8,502t1 |
| Facebook@Spotify | 24M | not scored |
| Threads@spotify | 3.2M | not scored |
Last 30 days
Spotify's top posts
Instagram · 12 days ago#1SSpotifyWelcome to the team, Tyler, The Creator. Benvingut a l’equip, Tyler, The Creator. Bienvenido al equipo, Tyler, The Creator. FC Barcelona x @spotify x @feliciathegoat x @golfwang
55M views1.8M engagements
Instagram · 12 days ago#2SSpotifyGOLF meets GOALS ⚽ GOLF x GOLS ⚽ GOLF x GOLES ⚽ FC Barcelona x @spotify x @feliciathegoat x @golfwang ⛳
29.2M views973K engagements
Instagram · 28 days ago#3SSpotify10 years ago @shawnmendes released his sophomore album ‘Illuminate’ and we were never the same To celebrate the release of the 10th Anniversary edition, Shawn looks back on the making of the album, from the writing pr…
882.7K views85.4K engagements
Instagram · 9 days ago#4SSpotifyKeke Palmer knows exactly who she is 👑 She joins @friendskeepsecrets and talks dating, how she got her name, and more. Watch or listen to the full episode now on Spotify.
2.4M views80.2K engagements
Instagram · 12 days ago#5SSpotifyNCTzens, don’t miss more of Johnny’s takes on cultural differences between Korea and America 🗺️ A new episode of JOURNEY with JOHNNY from NCT is here. 🔔 Follow the video podcast on Spotify and tap the bell icon to b…
2.3M views75.1K engagements
Instagram · 30 days ago#6SSpotify2026 may be his first time hosting, but @snoopdogg and the #VMAs go waaaaaaay back 🤝 Rewatch all your favorite VMA moments right now on @spotify and don’t miss this year’s show LIVE on Sunday, September 27th on @cbst…
2.2M views70.8K engagements
Head-to-head
