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XXbox

Top 200 Brands · United States

Xbox

Gaming United States

Score
9,3640 today
Rank
38/242 ↓12
over 90 days
−9−0.1%

XBOX is the official gaming brand of Microsoft, dedicated to promoting its gaming consoles, exclusive titles, and the XBOX Game Pass service. The brand shares game announcements, trailers, event coverage, and updates on new releases, focusing on a wide range of genres from indie games to blockbuster franchises like Halo and Fable. XBOX engages with the gaming community through interactive posts, event participation, and promotional content, emphasizing inclusivity and positive gaming experiences.

Also in Gaming

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Data as of Oct 25, 2026.

The raw numbers · last 90 days

Median views
2M
per post
Median engagements
52.7K
per post
Posts
621
over 90 days
Followers
55.7M
all scored platforms

What drives the score

Percentiles 0–100 against all tracked creators.

  • Reach · 30%100

    Average views per post over 90 days

  • Engagement · 30%99

    Average reactions per post

  • Audience · 30%100

    Total followers, relative to population

  • Consistency · 10%100

    Posting frequency (25 posts / 90 days = 100)

Platforms

55.7M total followers

PlatformFollowersScore
Instagram@xbox13.8M9,939t1
TikTok@xbox9.7M9,778t1
YouTube@XBOX5.9M8,876t1
X@xbox26.3M9,899t1
Facebook@xbox21Mnot scored
Threads@xbox2.5Mnot scored

Last 30 days

Xbox's top posts

  1. new controller patch notes: smol. Meet the XBOX Nano controller available Nov 4. #XBOX
    TikTok · 11 days ago#1
    XXboxXbox

    new controller patch notes: smol. Meet the XBOX Nano controller available Nov 4. #XBOX

    2.5M views183.7K engagements

  2. Your discs just got a digital upgrade today! Now, all players can experience the benefits of digital with most XBOX Series X and XBOX One physical discs 💿
    Instagram · 27 days ago#2
    XXboxXbox

    Your discs just got a digital upgrade today! Now, all players can experience the benefits of digital with most XBOX Series X and XBOX One physical discs 💿

    2.2M views166.4K engagements

  3. This just in: Sources have confirmed local gamers are collecting Mythic Achievements! #XBOX #MythicAchievements
    TikTok · 27 days ago#3
    XXboxXbox

    This just in: Sources have confirmed local gamers are collecting Mythic Achievements! #XBOX #MythicAchievements

    643.5K views105.8K engagements

  4. Our smallest controller for your next big adventure Take the Overworld to more places with the new XBOX Nano Controller, coming soon in November
    Instagram · 12 days ago#4
    XXboxXbox

    Our smallest controller for your next big adventure Take the Overworld to more places with the new XBOX Nano Controller, coming soon in November

    2.1M views94.8K engagements

  5. Send this to someone who needs to hop on asap #XBOX #gaming
    TikTok · 28 days ago#5
    XXboxXbox

    Send this to someone who needs to hop on asap #XBOX #gaming

    533.4K views86.8K engagements

  6. Grand Theft Auto VI is coming to XBOX Series X|S on November 19, 2026. Pre-order now: https://t.co/KCiJDUicQD https://t.co/dbym3agWmU
    X · 11 days ago#6
    XXboxXbox

    Grand Theft Auto VI is coming to XBOX Series X|S on November 19, 2026. Pre-order now: https://t.co/KCiJDUicQD https://t.co/dbym3agWmU

    2.5M views61.2K engagements

Head-to-head

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