BT21 leads Jellycat by 32 points.
The race
Data as of Oct 26, 2026.
Point by point
- 100Reach100
- 100Engagement99
- 100Audience99
- 100Consistency100
The raw numbers · 90 days
- 2.7M
- Median views
- 1.8M
- 234.9K
- Median engagements
- 75.9K
- 76
- Posts
- 96
- 29.2M
- Followers
- 6.5M
Platform by platform
| BT21 | Jellycat | |
|---|---|---|
| 6.8M9,968 | 9,9393.5M | |
| 4.7M9,605 | TikTok | 9,7742.8M |
| 5.2M9,289 | YouTube | 8,413114K |
| 12.6M9,903 | X | 1,23015.1K |
| — | 2,90358.9K | |
| 817K | 535K | |
| — | Threads | 245.9K |
Followers in bold when ahead · platform score in gray.