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Creator brands · United States

Beats by Dre

by Dr. Dre & Jimmy Iovine

Score: 9,1790 today
Rank: 21/200 ↑18
over 90 days: +219+2.3%

Beats by Dre is a premium audio brand specializing in high-quality headphones, earphones, and speakers. The brand promotes its products through lifestyle-focused content, showcasing their use in fitness, leisure, and social settings. Beats frequently collaborates with other brands and hosts interactive events to engage its audience.

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Data as of Oct 27, 2026.

The raw numbers · last 90 days

Median views: 257.3K; per post
Median engagements: 10.1K; per post
Posts: 104; over 90 days
Followers: 6.3M; all scored platforms

What drives the score

Percentiles 0–100 against all tracked creators.

Reach · 30%96
Average views per post over 90 days
Engagement · 30%96
Average reactions per post
Audience · 30%99
Total followers, relative to population
Consistency · 10%100
Posting frequency (25 posts / 90 days = 100)

Platforms

6.3M total followers

Platform	Followers	Score
Instagram@beatsbydre	3.8M	9,638t1
TikTok@beatsbydre	844.3K	8,868t1
YouTube@Beats by Dre	940K	8,081t2
X@beatsbydre	788K	9,118t1

Last 30 days

Beats by Dre's top posts

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