Creator brands · United States
Beats by Dre
by Dr. Dre & Jimmy Iovine
- Score
- 9,214−69 today
- Rank
- 13/200 ↓6
- over 90 days
- −69−0.7%
Beats by Dre is a premium audio brand specializing in high-quality headphones, earphones, and speakers. The brand promotes its products through lifestyle-focused content, showcasing their use in fitness, leisure, and social settings. Beats frequently collaborates with other brands and hosts interactive events to engage its audience.
Data as of Oct 26, 2026.
The raw numbers · last 90 days
- Median views
- 314.8K
- per post
- Median engagements
- 12.6K
- per post
- Posts
- 84
- over 90 days
- Followers
- 6.3M
- all scored platforms
What drives the score
Percentiles 0–100 against all tracked creators.
- Reach · 30%97
Average views per post over 90 days
- Engagement · 30%97
Average reactions per post
- Audience · 30%99
Total followers, relative to population
- Consistency · 10%100
Posting frequency (25 posts / 90 days = 100)
Platforms
6.3M total followers
| Platform | Followers | Score |
|---|---|---|
| Instagram@beatsbydre | 3.8M | 9,615t1 |
| TikTok@beatsbydre | 844.3K | 8,867t1 |
| YouTube@Beats by Dre | 940K | 8,081t2 |
| X@beatsbydre | 788K | 9,118t1 |
Last 30 days
Beats by Dre's top posts
Instagram · 14 days ago#1BDBeats by DreA new adventure begins. Unleash the energy of your music with the special-edition Pokémon Beats Pill. Get yours 10.15
2M views123.5K engagements
Instagram · 15 days ago#2BDBeats by DreTime to catch something new.
1.2M views31.5K engagements
Instagram · 28 days ago#3BDBeats by DreNever the same girl twice. Beats 360 with @nanaouyang.
155.4K views12.9K engagements
Instagram · 13 days ago#4BDBeats by DrePower up your next adventure with the special-edition Pokémon Beats Pill. Available tomorrow at apple.com and select retail partners. 8AM PST - US 4PM BST - UK 8AM CST - CN Shop at apple.com in the US, UK, and China. …
326.4K views10.9K engagements
Instagram · 26 days ago#5BDBeats by DreCome behind the scenes with Kendall Jenner on the set of the Beats 360 shoot 🎥.
179.7K views7K engagements
![A little shadow, a lot of spark. The Pokémon Beats Pill is available now. Link in bio. Shop at apple.com in the US, UK, and China. Also available through our retail partners Target [USA], Argos [UK] (available 10/16) …](/img/m/DehBFkigdPL.jpg)
Instagram · 12 days ago#6BDBeats by DreA little shadow, a lot of spark. The Pokémon Beats Pill is available now. Link in bio. Shop at apple.com in the US, UK, and China. Also available through our retail partners Target [USA], Argos [UK] (available 10/16) …
192.9K views6.4K engagements
Head-to-head
