Top 200 Brands · United States
Burger King
Restaurants 
- Score
- 9,2300 today
- Rank
- 140/242 ↑43
- over 90 days
- +165+1.7%
Burger King is the official U.S. YouTube channel and social media presence for the fast-food chain, known for promoting its menu items, seasonal promotions, and engaging with the community. The content includes humorous takes on customer feedback, promotions like Whopper Wednesday, and collaborations with pop culture franchises such as Star Wars and SpongeBob.
Data as of Oct 25, 2026.
The raw numbers · last 90 days
- Median views
- 6.1M
- per post
- Median engagements
- 6.4K
- per post
- Posts
- 126
- over 90 days
- Followers
- 6.5M
- all scored platforms
What drives the score
Percentiles 0–100 against all tracked creators.
- Reach · 30%100
Average views per post over 90 days
- Engagement · 30%94
Average reactions per post
- Audience · 30%99
Total followers, relative to population
- Consistency · 10%100
Posting frequency (25 posts / 90 days = 100)
Platforms
6.7M total followers
| Platform | Followers | Score |
|---|---|---|
| Instagram@burgerking | 2M | 8,959t1 |
| TikTok@burgerking | 1.7M | 9,381t1 |
| YouTube@BURGER KING | 320K | 8,385t2 |
| X@burgerking | 1.9M | 8,874t1 |
| LinkedIn@burger-king | 744.5K | 9,272t1 |
| Facebook@burgerking | 8.3M | not scored |
| Threads@burgerking | 406.2K | not scored |
Last 30 days
Burger King's top posts
Instagram · 6 days ago#1BKBurger KingSomeone special is joining the crew✨ Collect all of the @hellokitty and Friends BK toys
1.3M views69.2K engagements
TikTok · 20 days ago#2BKBurger KingIntroducing Vampire’s Bite Strawberry & Sprite, the drink that finally got vampires out of the dark
9.6M views54.8K engagements
Instagram · 10 days ago#3BKBurger KingSomething supercute is coming to BK on 10/20! 🎀
573K views37.2K engagements
TikTok · 10 days ago#4BKBurger KingSomething super cute is coming to BK on 10/20! 🎀
140.5K views14.7K engagements
TikTok · 6 days ago#5BKBurger KingSomeone special is joining the crew✨ Collect all of the Hello Kitty and Friends BK toys
115K views6.6K engagements
Instagram · 20 days ago#6BKBurger KingIntroducing Vampire’s Bite Strawberry & Sprite, the drink that finally got vampires out of the dark
3.7M views4.6K engagements
Head-to-head
