Creator brands · United States
HexClad
by Daniel Winer & Gordon Ramsay
- Score
- 7,805−223 today
- Rank
- 130/200 ↓34
- over 90 days
- −223−2.6%
HexClad is a premium cookware brand known for its hybrid technology, combining stainless steel searing with non-stick convenience. The brand focuses on high-performance kitchenware, endorsed by celebrities like Gordon Ramsay, and frequently engages in promotions, collaborations, and community initiatives. Content includes product showcases, celebrity partnerships, cooking tips, and holiday-themed promotions.
Data as of Oct 26, 2026.
The raw numbers · last 90 days
- Median views
- 26K
- per post
- Median engagements
- 354
- per post
- Posts
- 77
- over 90 days
- Followers
- 1.2M
- all scored platforms
What drives the score
Percentiles 0–100 against all tracked creators.
- Reach · 30%81
Average views per post over 90 days
- Engagement · 30%67
Average reactions per post
- Audience · 30%96
Total followers, relative to population
- Consistency · 10%100
Posting frequency (25 posts / 90 days = 100)
Platforms
1.2M total followers
| Platform | Followers | Score |
|---|---|---|
| Instagram@hexclad | 573.3K | 6,913t3 |
| TikTok@hexclad | 339.6K | 4,833t6 |
| YouTube@HexClad Cookware | 226K | 5,578t5 |
| X@hexclad | 18.1K | 4,308t6 |
| LinkedIn@hexclad-cookware | 10K | 6,333t4 |
Last 30 days
HexClad's top posts
Instagram · 11 days ago#1HHexCladItalian food lovers: @hexclad is sending one of you one a trip of a lifetime for Gordon’s Golden Trip To Italy! No Purch Req’d. See Rules at https://www.hexclad.com/pages/gordons-golden-ticket-italy-rules. EndsNOV/2/2…
217.9K views3.4K engagements
Instagram · 10 days ago#2HHexCladWelcome to @flavorsbyalessandra’s NYC kitchen. 🗽🍝 For our next Kitchen Takeover, we’re stepping into the kitchen of our resident Italian-American cooking queen. From the recipes she grew up with to the dishes she’s …
64.9K views2.8K engagements
Instagram · 4 days ago#3HHexCladMaking Nduja arancini with a basil whipped ricotta in honour of HexClad’s Sweepstakes!!🤭🌿✨ The grand prize will include: First class flight + stay in Italy 🛫🇮🇹 VIP visit of several tourist attractions✨ Private an…
65K views2.4K engagements
Instagram · 26 days ago#4HHexCladOUT NOW: Hybrid Bakeware This is the first Hybrid bakeware line of its kind. It features a patented laser-etched stainless steel and nonstick surface that lifts food away from the pan while air circulates underneath f…
19K views634 engagements
Instagram · 6 days ago#5HHexCladPumpkin Flan with @hexclad’s new Hybrid Bakeware #hexcladpartner Recipe: Ingredients Caramel * 3/4 cup granulated sugar (157 grams) Cake * 1 cup all-purpose flour measured using the spoon and sweep method (see above) …
26.7K views630 engagements
Instagram · 29 days ago#6HHexCladA sneak peek 👀
13K views432 engagements
Head-to-head
