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MEMonster Energy

Top 200 Brands · United States

Monster Energy

Food & drink United States

Score
9,328+2 today
Rank
88/242 ↓10
over 90 days
−9−0.1%

Monster Energy is a global lifestyle brand deeply embedded in extreme sports, motorsports, and music. It sponsors athletes, musicians, and events, producing high-energy content centered around its 'Unleash the Beast' ethos. The brand focuses on promoting its energy drinks through collaborations, athlete spotlights, and event coverage, with a strong presence across multiple digital platforms.

Data as of Oct 25, 2026.

The raw numbers · last 90 days

Median views
894.4K
per post
Median engagements
29.8K
per post
Posts
348
over 90 days
Followers
23.8M
all scored platforms

What drives the score

Percentiles 0–100 against all tracked creators.

  • Reach · 30%99

    Average views per post over 90 days

  • Engagement · 30%99

    Average reactions per post

  • Audience · 30%100

    Total followers, relative to population

  • Consistency · 10%100

    Posting frequency (25 posts / 90 days = 100)

Platforms

23.8M total followers

PlatformFollowersScore
Instagram@monsterenergy11.4M9,874t1
TikTok@monsterenergy5.7M9,748t1
YouTube@Monster Energy3.6M8,959t1
X@monsterenergy2.7M9,467t1
LinkedIn@monsterenergy418.3K8,653t1
Facebook@MonsterEnergy26Mnot scored

Last 30 days

Monster Energy's top posts

  1. Marked safe for job interviews 😈 #MonsterEnergy #UnleashTheBeast #NationalCoffeeDay
    TikTok · 27 days ago#1
    MEMonster EnergyMonster Energy

    Marked safe for job interviews 😈 #MonsterEnergy #UnleashTheBeast #NationalCoffeeDay

    3.1M views450.5K engagements

  2. 5 stars for @jackmilleraus 🤝 #MonsterEnergy #MotoGP #JapaneseGP🇯🇵
    Instagram · 19 days ago#2
    MEMonster EnergyMonster Energy

    5 stars for @jackmilleraus 🤝 #MonsterEnergy #MotoGP #JapaneseGP🇯🇵

    2.3M views144.2K engagements

  3. HE’S BACK ON TOP 🏆 Congrats on taking home another W, @nyjah!
    Instagram · 23 days ago#3
    MEMonster EnergyMonster Energy

    HE’S BACK ON TOP 🏆 Congrats on taking home another W, @nyjah!

    2.5M views96.3K engagements

  4. The world’s going sideways today 😵‍💫 #MonsterEnergy #WorldDriftDay #Drift
    Instagram · 15 days ago#4
    MEMonster EnergyMonster Energy

    The world’s going sideways today 😵‍💫 #MonsterEnergy #WorldDriftDay #Drift

    2.7M views89.6K engagements

  5. consider the coffee run handled 🤝​ #monsterenergy #unleashthebeast #nationalcoffeeday
    Instagram · 27 days ago#5
    MEMonster EnergyMonster Energy

    consider the coffee run handled 🤝​ #monsterenergy #unleashthebeast #nationalcoffeeday

    2.1M views70K engagements

  6. Night shift looking different 🤌 #MonsterEnergy #BikeLife
    Instagram · 28 days ago#6
    MEMonster EnergyMonster Energy

    Night shift looking different 🤌 #MonsterEnergy #BikeLife

    1.9M views64K engagements

Head-to-head

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