Top 200 Brands · Brazil
Nubank
Banking 
- Score
- 9,151+5 today
- Rank
- 171/242 ↓84
- over 90 days
- −185−1.9%
Nubank is a leading digital banking platform in Latin America, offering financial services that are simple, intuitive, and low-cost. The company focuses on reinventing financial services by leveraging proprietary technologies and innovative business practices. Nubank serves over 100 million customers across Brazil, Mexico, and Colombia, providing solutions for individuals and SMEs.
Data as of Oct 25, 2026.
The raw numbers · last 90 days
- Median views
- 268.6K
- per post
- Median engagements
- 6.5K
- per post
- Posts
- 208
- over 90 days
- Followers
- 15.3M
- all scored platforms
What drives the score
Percentiles 0–100 against all tracked creators.
- Reach · 30%97
Average views per post over 90 days
- Engagement · 30%95
Average reactions per post
- Audience · 30%100
Total followers, relative to population
- Consistency · 10%100
Posting frequency (25 posts / 90 days = 100)
Platforms
15.3M total followers
| Platform | Followers | Score |
|---|---|---|
| Instagram@nubank | 3.7M | 9,593t1 |
| TikTok@nubank | 2.6M | 9,127t1 |
| YouTube@Nubank | 2.2M | 7,928t2 |
| X@nubank | 639.9K | 3,408t8 |
| LinkedIn@nubank | 6.1M | 11,113t1 |
| Facebook@nubank | 2.4M | not scored |
| Threads@nubank | 745.6K | not scored |
Last 30 days
Nubank's top posts
TikTok · 24 days ago#1N#publi // brechó 🤝🏽 second hand, né, lolita? aperta o play pra assistir à volta por cima da diva, digna de novela das 21h
9.5M views113.1K engagements
Instagram · 28 days ago#2N#Publicidade Cante se você cantou, porque Zezé voltou — e voltou já sabendo tudo que é preciso pra fazer esse sucesso valer, né @nubank? Aproveite a notícia e marque aqui quem precisa saber desse comeback.
1.8M views106.1K engagements
YouTube · 25 days ago#3NCaixinha misteriosa
24M views88.2K engagements
TikTok · 24 days ago#4N#publi // família, dinheiro e uma caixinha misteriosa… o enredo perfeito pra virar novela — e virou. 👀
15.4M views78.4K engagements
YouTube · 25 days ago#5NAquela personagem "rica"
23.8M views73.3K engagements
TikTok · 10 days ago#6N#publi // nesse pique até o Enem 🫠 quem mais tá assim? #nubank #enem #vestibular
9.1M views54.5K engagements
Head-to-head
