Top 200 Brands · United States
Pepsi
Food & drink 
- Score
- 8,951−4 today
- Rank
- 206/242 ↓33
- over 90 days
- −150−1.5%
Pepsi is a globally recognized beverage brand that actively engages with its audience through social media platforms like Instagram, TikTok, YouTube, and Twitter. The brand focuses on promoting its products, particularly Pepsi Zero Sugar, through humorous, interactive, and nostalgic content. Pepsi frequently collaborates with celebrities and athletes, and its posts often revolve around food and drink pairings, sports events, and community engagement.
Data as of Oct 25, 2026.
The raw numbers · last 90 days
- Median views
- 152.7K
- per post
- Median engagements
- 2.6K
- per post
- Posts
- 210
- over 90 days
- Followers
- 9.2M
- all scored platforms
What drives the score
Percentiles 0–100 against all tracked creators.
- Reach · 30%95
Average views per post over 90 days
- Engagement · 30%90
Average reactions per post
- Audience · 30%100
Total followers, relative to population
- Consistency · 10%100
Posting frequency (25 posts / 90 days = 100)
Platforms
9.2M total followers
| Platform | Followers | Score |
|---|---|---|
| Instagram@pepsi | 2.4M | 8,478t1 |
| TikTok@pepsi | 3.3M | 9,089t1 |
| YouTube@Pepsi | 1M | 7,940t2 |
| X@pepsi | 2.5M | 9,443t1 |
| Facebook@pepsi | 35M | not scored |
| Threads@pepsi | 593.2K | not scored |
Last 30 days
Pepsi's top posts
- X · 8 days ago#1
new flavor dropping btw 👀..... October 19th 😆😆
PPepsi270.1K views4.9K engagements
Instagram · 25 days ago#2PPepsiyou know I gotta have my Pepsi!! #PepsiPartner
104.9K views4.1K engagements
Instagram · 10 days ago#3PPepsiSomething sweet is coming to town 👀🎄
121.2K views4K engagements
- X · 24 days ago#4
Somewhere, someone is eating fries without Pepsi. We can't help everyone.
PPepsi126.2K views3K engagements
Instagram · 6 days ago#5PPepsiCuffing season 🤝 Cola season
83.5K views2.8K engagements
Instagram · 7 days ago#6PPepsiSome gifts are too good to stay wrapped 🥤❄️
52.7K views2.4K engagements
Head-to-head
