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Most Influential Sports Clubs — Motorsport (2026 ranking)

Today's movement

Mercedes-AMG Petronas F1 keeps first place, 9 points ahead of Oracle Red Bull Racing. Atlassian Williams Racing posts the biggest 30-day gain, at +10.

Which sports clubs are the most influential on social media? As of Oct 27, 2026, the five most influential are Mercedes-AMG Petronas F1, Oracle Red Bull Racing, Scuderia Ferrari HP, McLaren Racing, and Racing Bulls F1. The Favikon Index Top 100 Clubs · Motorsport ranks sports clubs and teams every day by their online influence on TikTok, Instagram, YouTube, X and LinkedIn. Related rankings: Top 100 Clubs, Top 200 Athletes, Top 200 Brands, and Top 50 Gaming.

Climbing · 30D

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Making people react · min. 5M views

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Falling · 30D

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Top 100 Clubs · Motorsport: the full ranking

The ranking

Pro sports clubs and teams, ranked by Favikon influence score.

#Club30D×
1#17MAMercedes-AMG Petronas F1Mercedes-AMG Petronas F1Motorsport United Kingdom9,983+11.6×Strongest on Instagram, 67% of interactionsInstagram 67% · 36.2M interactionsTikTok 29% · 15.7M interactionsYouTube 2% · 1.1M interactionsX 2% · 1.1M interactionsLinkedIn 0% · 33.6K interactions
2#23OROracle Red Bull RacingOracle Red Bull RacingMotorsport United Kingdom9,974=1.3×Strongest on Instagram, 85% of interactionsInstagram 85% · 47.8M interactionsTikTok 9% · 4.8M interactionsX 5% · 2.8M interactionsYouTube 1% · 419.8K interactionsLinkedIn 0% · 122.3K interactions
3#28SFScuderia Ferrari HPScuderia Ferrari HPMotorsport Italy9,970+21.3×Strongest on Instagram, 96% of interactionsInstagram 96% · 57.7M interactionsX 4% · 2.3M interactionsLinkedIn 0% · 46.1K interactions
4#37MRMcLaren RacingMcLaren RacingMotorsport United Kingdom9,956=0.8×Strongest on Instagram, 76% of interactionsInstagram 76% · 14.9M interactionsTikTok 18% · 3.6M interactionsX 5% · 931.8K interactionsYouTube 1% · 265.8K interactionsLinkedIn 0% · 9.9K interactions
5#49RBRacing Bulls F1Racing Bulls F1Motorsport Italy9,935+81.6×Strongest on Instagram, 57% of interactionsInstagram 57% · 9.9M interactionsTikTok 39% · 6.8M interactionsX 3% · 514.4K interactionsYouTube 1% · 226.7K interactions
6#77BABWT Alpine F1BWT Alpine F1Motorsport France9,879−190.6×Strongest on Instagram, 69% of interactionsInstagram 69% · 2.3M interactionsTikTok 19% · 634.7K interactionsX 12% · 392.1K interactionsLinkedIn 0% · 5.1K interactions
7#80AWAtlassian Williams RacingAtlassian Williams RacingMotorsport United Kingdom9,869+100.7×Strongest on Instagram, 78% of interactionsInstagram 78% · 8.4M interactionsTikTok 16% · 1.7M interactionsX 4% · 431.3K interactionsYouTube 2% · 159.1K interactions

Biggest climbers and fallers among clubs this month

Who's surging, who's stalling

Followers counted on Instagram, TikTok, YouTube, X, LinkedIn, Facebook, Threads · % computed only for accounts with at least 20K followers, to filter out small accounts.

Leaders by platform among clubs: TikTok, Instagram, YouTube, X, LinkedIn

Who rules each platform

How the Top 100 Clubs · Motorsport has changed over time

Replay the ranking

Head-to-head matchups among clubs

The matchups

How the Favikon score works

The Favikon score measures online influence, not popularity or voting intention. Every day it combines four signals from the last 90 days: reach (average views per post), engagement (reactions, comments and shares per post), audience (followers) and consistency (how regularly an account posts). Each signal is compared with every account Favikon tracks on the same platform, then TikTok, Instagram, YouTube, X and LinkedIn add up to one number. That is why someone strong on a single platform can be compared with someone present on all five. Read the full methodology →

Frequently asked questions

What is the most influential sports club on social media?

Mercedes-AMG Petronas F1 is the most influential sports club on social media according to the Favikon Index Top 100 Clubs · Motorsport, with a Favikon score of 9,983 points on Oct 27, 2026. Oracle Red Bull Racing and Scuderia Ferrari HP complete the top three. The ranking is recalculated every day.

How often is the Top 100 Clubs · Motorsport updated?

The Favikon Index Top 100 Clubs · Motorsport is updated every day. Tracked accounts are refreshed every six hours, and each Favikon score is recalculated daily from the posts of the last 90 days, so ranks and 30-day changes always reflect the latest data.

How is influence measured in the Top 100 Clubs · Motorsport?

Influence in the Favikon Index Top 100 Clubs · Motorsport is measured with the Favikon score, which combines reach (views per post), engagement (reactions per post), audience (followers) and posting consistency over the last 90 days. Each signal is compared with all accounts on the same platform. It is not a poll and not a follower count.

Which social media platforms are included?

The Favikon Index Top 100 Clubs · Motorsport covers TikTok, Instagram, YouTube, X (Twitter) and LinkedIn, which all count toward the Favikon score. Facebook and Threads audiences are shown on profiles but are not part of the score. Platforms such as Weibo, WeChat, VK or Telegram are not covered.

Who is included in the Top 100 Clubs · Motorsport?

Pro clubs and franchises, plus F1, MotoGP and Formula E teams. The club's main account; women's sections and academies count under that account.

Other rankings

Other rankings

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