- University of Toronto−28256th↓36
- Universidad de los Andes+26764th↑16
- UCAM Universidad Católica de Murcia−26694th↓8
- Auburn University−25836th↓25
- Rutgers, The State University of New Jersey+24663rd↑15
- University of California, Berkeley−22488th↓14
- Vanderbilt University−21983rd↓12
- Purdue University−21877th↓18
- UNC Chapel Hill−21767th↓22
- UNSW−21576th↓16
- Yonsei University−21542nd↓26
- University of Glasgow−21471st↓20
- North Carolina State University−21358th↓19
- Lovely Professional University+21066th↑11
- Universidade de São Paulo−20281st↓11
- U.S. Military Academy at West Point−20052nd↓21
- Liberty University+19745th↑22
- Arizona State University−18491st↓9
- University of Buenos Aires−16985th↓9
- University of British Columbia−16460th↓17
- Fundação Getulio Vargas+15182nd↑5
- Tsinghua University−15197th↓6
- Universidade Presbiteriana Mackenzie−14695th↓5
- Virginia Tech+13613th↑9
- University of Miami−13038th↓20
- UniCesumar−11693rd↓4
- Dartmouth College−11374th↓9
- University of South Carolina+10515th↑15
- Colorado State University−10553rd↓9
- University of Notre Dame−10041st↓8
- Universitas Indonesia+8821st↑17
- UC San Diego+8635th↑13
- University of California, Los Angeles+7540th↑10
- West Virginia University−7139th↓2
- Universidad César Vallejo+7198th↓5
- University of Houston+6910th↑4
- The University of Arizona−6751st↓5
- Universitas Airlangga+675th↑3
- The University of Texas at Austin+6525th↑9
- University of Birmingham+6161st↑3
- The University of Manchester+6050th↑5
- University of Illinois Urbana-Champaign+5814th↑3
- Washington University in St. Louis−5779th↓4
- Parul University+5646th↑8
- Texas Tech University−5149th↓2
- Yale University−4543rd↓1
- University of Cambridge+4422nd↑5
- Northeastern University+4133rd↑7
- Milli Savunma Üniversitesi+4123rd↑5
- Clemson University−3834th↓5
- Michigan State University−377th↓1
- University of Oxford+371st
- Universitas Muhammadiyah Surakarta+3544th↑8
- United States Naval Academy+3357th↑1
- University of Oregon−3255th↓2
- Korea University+3280th↑1
- Universiti Teknologi MARA+2984th↓1
- Politeknik Keuangan Negara STAN+2727th↓1
- The University of Melbourne−2769th↓6
- University of Iowa+2529th↑6
- University of Phoenix+2337th↑4
- UPES−2299th↓7
- Stanford University+206th↑1
- Texas A&M University+1911th↑1
- Boston University+1859th↓2
- University of California, Santa Cruz+1678th↑1
- Harvard University+163rd
- Indiana University Bloomington+1524th
- Fordham University+1586th↓2
- The Ohio State University+1412th↑1
- Peking University−1328th↓5
- Seoul National University+1268th↓2
- University of Maryland−1248th↑1
- New York University−1130th↓5
- CQUniversity Australia−1173rd
- University of Florida+108th↑1
- University of Washington+818th↑1
- Tecnológico de Monterrey+772nd
- Universitas Padjadjaran−426th↓5
- IPB University−432nd↑4
- Universitas Gadjah Mada−14th
- Universidad Nacional Autónoma de México+131st↑1
Most Influential Universities — Universities (2026 ranking)
Today's movement
University of Oxford keeps first place, 45 points ahead of Harvard University. Universitas Muhammadiyah Surakarta posts the biggest 30-day gain, at +78.
Which universities are the most influential on social media? As of Oct 25, 2026, the five most influential are University of Oxford, Harvard University, Universitas Gadjah Mada, Universitas Airlangga, and Stanford University. The Favikon Index Top 100 Universities · Universities ranks universities and higher-education schools every day by their online influence on TikTok, Instagram, YouTube, X and LinkedIn. Related rankings: Top 100 Universities, Top 100 AI, Top 100 CEOs, and Top 200 Brands.
Climbing · 30D
- UM
Universitas Muhammadiyah SurakartaUniversities 
+78score 9,184 - US
United States Naval AcademyUniversities 
+68score 9,109 - UT
Universiti Teknologi MARAUniversities 
+56score 8,710
Making people react · min. 5M views
- SU
Stanford UniversityUniversities 0.8×30.1M views - UG
Universitas Gadjah MadaUniversities 0.8×6.9M views - UO
University of OxfordUniversities 
0.7×11.8M views
Falling · 30D
- U
UPESUniversities 
−320score 7,714 - SN
Seoul National UniversityUniversities 
−105score 9,017 - PU
Peking UniversityUniversities 
−100score 9,371
Top 100 Universities · Universities: the full ranking
The ranking
Universities and schools, ranked by the Favikon influence score of their official accounts.
Reach vs. reactions among universities
Who gets seen, who gets a reaction
Up: how many times their posts were seen in 30 days. Right: how much they make people react, compared with an account of the same size.
Reactions vs. an account of the same size →
Favikon score v3 · data as of Oct 25, 2026 · 2× = twice as many reactions (likes, comments, shares) as a typical account of the same size, on the same platforms and in the same country · posts under 48 h excluded · 1 person not shown (fewer than 3 posts in 30 days)
Biggest climbers and fallers among universities this month
Who's surging, who's stalling
Biggest gains · 7d
Biggest % gains · 7d
Declines and slowdowns
Followers counted on Instagram, TikTok, YouTube, X, LinkedIn, Facebook, Threads · % computed only for accounts with at least 20K followers, to filter out small accounts.
Leaders by platform among universities: TikTok, Instagram, YouTube, X, LinkedIn
Who rules each platform
How the Top 100 Universities · Universities has changed over time
Replay the ranking
Head-to-head matchups among universities
The matchups
- UOHU
University of Oxford vs. Harvard UniversityUniversity of Oxford ahead by 45 pts - UOUGUniversity of Oxford vs. Universitas Gadjah MadaUniversity of Oxford ahead by 74 pts
- HUUGHarvard University vs. Universitas Gadjah MadaHarvard University ahead by 29 pts
- UGUA
Universitas Gadjah Mada vs. Universitas AirlanggaUniversitas Gadjah Mada ahead by 41 pts
How the Favikon score works
The Favikon score measures online influence, not popularity or voting intention. Every day it combines four signals from the last 90 days: reach (average views per post), engagement (reactions, comments and shares per post), audience (followers) and consistency (how regularly an account posts). Each signal is compared with every account Favikon tracks on the same platform, then TikTok, Instagram, YouTube, X and LinkedIn add up to one number. That is why someone strong on a single platform can be compared with someone present on all five. Read the full methodology →
Frequently asked questions
What is the most influential university on social media?
University of Oxford is the most influential university on social media according to the Favikon Index Top 100 Universities · Universities, with a Favikon score of 9,767 points on Oct 25, 2026. Harvard University and Universitas Gadjah Mada complete the top three. The ranking is recalculated every day.
How often is the Top 100 Universities · Universities updated?
The Favikon Index Top 100 Universities · Universities is updated every day. Tracked accounts are refreshed every six hours, and each Favikon score is recalculated daily from the posts of the last 90 days, so ranks and 30-day changes always reflect the latest data.
How is influence measured in the Top 100 Universities · Universities?
Influence in the Favikon Index Top 100 Universities · Universities is measured with the Favikon score, which combines reach (views per post), engagement (reactions per post), audience (followers) and posting consistency over the last 90 days. Each signal is compared with all accounts on the same platform. It is not a poll and not a follower count.
Which social media platforms are included?
The Favikon Index Top 100 Universities · Universities covers TikTok, Instagram, YouTube, X (Twitter) and LinkedIn, which all count toward the Favikon score. Facebook and Threads audiences are shown on profiles but are not part of the score. Platforms such as Weibo, WeChat, VK or Telegram are not covered.
Who is included in the Top 100 Universities · Universities?
Universities and higher-education schools: universities, engineering and tech schools, art, design and music schools, business schools and military academies. The institution's official accounts.
Other rankings
Other rankings
- Presidential 2027Mélenchon keeps first place, 10 points ahead of Bardella. Lisnard posts the biggest 30-day gain, at +160.No. 1JL
Jean-Luc Mélenchon9,945See the ranking → - Top 100 AIAltman keeps first place, 62 points ahead of Ng. Chappaz posts the biggest 30-day gain, at +612.No. 1SA
Sam Altman9,867See the ranking → - Top 100 CEOsZuckerberg keeps first place, 33 points ahead of Pichai. Aggarwal posts the biggest 30-day gain, at +415.No. 1MZ
Mark Zuckerberg9,994See the ranking → - World leadersModi keeps first place, 3 points ahead of Trump. bin Hamad Al Thani posts the biggest 30-day gain, at +356.No. 1NM
Narendra Modi9,999See the ranking → - Top 100 US politiciansTrump keeps first place, 5 points ahead of Obama. Blanche posts the biggest 30-day gain, at +103.No. 1DT
Donald Trump9,995See the ranking → - Top 200 CreatorsMrBeast, IShowSpeed and 1 other share first place. CarryMinati posts the biggest 30-day gain, at +129.=1MD
MrBeast (Jimmy Donaldson)9,999See the ranking → - Top 200 B2B CreatorsShamani takes the lead. Xabi posts the biggest 30-day gain, at +323.No. 1RS
Raj Shamani9,983See the ranking → - Top 200 AthletesRonaldo and Messi neck and neck. Topuria posts the biggest 30-day gain, at +400.No. 1CR
Cristiano Ronaldo9,999See the ranking → - Top 100 JournalistsRomano keeps first place, 5 points ahead of Page.No. 1FR
Fabrizio Romano9,998See the ranking → - Top 200 BrandsRockstar Games keeps first place, 2 points ahead of Minecraft. Decathlon posts the biggest 30-day gain, at +95.No. 1RG
Rockstar Games9,998See the ranking → - Top 50 BeautyHuda Beauty keeps first place, 16 points ahead of Rhode. L'Occitane au Brésil posts the biggest 30-day gain, at +160.No. 1HB
Huda Beauty9,970See the ranking → - Top 50 LuxuryDior keeps first place, 11 points ahead of Gucci. Ferragamo posts the biggest 30-day gain, at +79.No. 1D
Dior9,985See the ranking → - Top 50 GamingRockstar Games keeps first place, 2 points ahead of Minecraft. Madden NFL posts the biggest 30-day gain, at +22.No. 1RGRockstar Games9,998See the ranking →
- Creator brandsHuda Beauty keeps first place, 16 points ahead of Rhode. MrBeast Lab posts the biggest 30-day gain, at +531.No. 1HBHuda Beauty9,970See the ranking →
- Top 100 ClubsFC Barcelona keeps first place, 4 points ahead of Real Madrid.No. 1FB
FC Barcelona9,999See the ranking → - Top 100 Media433 keeps first place, 6 points ahead of Star Sports India.No. 1
4339,997See the ranking → - CAC 40Airbus keeps first place, 186 points ahead of Hermès. L'Oréal posts the biggest 30-day gain, at +167.No. 1A
Airbus9,923See the ranking → - Notify me for the next rankingsOne email when a new ranking goes live.
