Nike leads Adidas by 49 points.
The race
Data as of Oct 27, 2026.
Point by point
- 99Reach100
- 98Engagement99
- 100Audience100
- 100Consistency100
The raw numbers · 90 days
- 1M
- Median views
- 2.7M
- 29K
- Median engagements
- 82.3K
- 309
- Posts
- 123
- 54.6M
- Followers
- 318.5M
Platform by platform
| Adidas | Nike | |
|---|---|---|
| 29.8M9,883 | 9,932290.9M | |
| 12.4M9,707 | TikTok | 9,4429.3M |
| 3.3M9,409 | YouTube | 8,3722.3M |
| 4.1M8,776 | X | 9,3079.5M |
| 5.1M9,880 | 9,9136.4M | |
| — | 39M | |
| 2.9M | Threads | 15.1M |
Followers in bold when ahead · platform score in gray.