Nike leads Adidas by 45 points.
The race
Data as of Oct 25, 2026.
Point by point
- 100Reach99
- 99Engagement99
- 100Audience100
- 100Consistency100
The raw numbers · 90 days
- 3M
- Median views
- 1.1M
- 82.6K
- Median engagements
- 30.8K
- 125
- Posts
- 313
- 318.5M
- Followers
- 54.6M
Platform by platform
| Nike | Adidas | |
|---|---|---|
| 290.9M9,974 | 9,89629.8M | |
| 9.3M9,480 | TikTok | 9,70812.3M |
| 2.3M8,362 | YouTube | 9,4143.3M |
| 9.5M9,307 | X | 8,7754.1M |
| 6.4M11,395 | 9,8795.1M | |
| 39M | — | |
| 15.1M | Threads | 2.9M |
Followers in bold when ahead · platform score in gray.