← Ranking

Brut. leads The New York Times by 55 points.

The race

Data as of Oct 27, 2026.

Point by point

  • 99Reach99
  • 99Engagement97
  • 100Audience100
  • 100Consistency100

The raw numbers · 90 days

1.5M
Median views
1M
45.6K
Median engagements
16.4K
2.4K
Posts
294
35.4M
Followers
78.4M

Platform by platform

Brut.The New York Times
6.3M9,903Instagram9,87320.6M
24.7M9,883TikTok9,1553.9M
2.9M9,106YouTube—
858.9K7,308X9,53253.9M
609.4K7,719LinkedIn—
1MThreads4.8M

Followers in bold when ahead · platform score in gray.