← Ranking

e.l.f. Cosmetics leads L'Oréal Paris by 7 points.

The race

Data as of Oct 27, 2026.

Point by point

  • 97Reach97
  • 95Engagement95
  • 100Audience100
  • 100Consistency100

The raw numbers · 90 days

306.7K
Median views
288.5K
6.5K
Median engagements
6.4K
358
Posts
315
12.5M
Followers
14.3M

Platform by platform

e.l.f. CosmeticsL'Oréal Paris
7.6M9,606Instagram9,66112.4M
3M9,327TikTok9,0121.9M
232K7,163YouTube5,86714.7K
941.3K7,419X—
699.6K8,858LinkedIn—
2.6MFacebook36M
1.1MThreads1.8M

Followers in bold when ahead · platform score in gray.