← Ranking

e.l.f. Cosmetics leads KIKO Milano by 18 points.

The race

Data as of Oct 27, 2026.

Point by point

  • 97Reach97
  • 94Engagement95
  • 100Audience100
  • 100Consistency100

The raw numbers · 90 days

284.2K
Median views
306.7K
6.1K
Median engagements
6.5K
332
Posts
358
9.9M
Followers
12.5M

Platform by platform

KIKO Milanoe.l.f. Cosmetics
7.6M9,627Instagram9,6067.6M
2.1M9,137TikTok9,3273M
151K6,639YouTube7,163232K
18.4K3,293X7,419941.3K
—LinkedIn8,858699.6K
5.5MFacebook2.6M
—Threads1.1M

Followers in bold when ahead · platform score in gray.