Starbucks leads McDonald's by 46 points.
The race
Data as of Oct 27, 2026.
Point by point
- 99Reach100
- 98Engagement99
- 100Audience100
- 100Consistency100
The raw numbers · 90 days
- 1.3M
- Median views
- 2.6M
- 25.4K
- Median engagements
- 75.1K
- 167
- Posts
- 165
- 21.1M
- Followers
- 34.4M
Platform by platform
| McDonald's | Starbucks | |
|---|---|---|
| 5.7M9,856 | 9,95717.6M | |
| 7.7M9,795 | TikTok | 9,8773.5M |
| 856K7,973 | YouTube | 5,508485K |
| 4.5M9,670 | X | 3,0869.5M |
| 2.4M9,267 | 9,4133.2M | |
| 82M | 34M | |
| 851K | Threads | 2.7M |
Followers in bold when ahead · platform score in gray.