Sephora leads O Boticário by 73 points.
The race
Data as of Oct 27, 2026.
Point by point
- 98Reach98
- 92Engagement94
- 100Audience100
- 100Consistency100
The raw numbers · 90 days
- 457.2K
- Median views
- 508.2K
- 3.6K
- Median engagements
- 5.5K
- 372
- Posts
- 581
- 24.9M
- Followers
- 32M
Platform by platform
| O Boticário | Sephora | |
|---|---|---|
| 13.5M9,460 | 9,67822.8M | |
| 8.6M9,368 | TikTok | 8,8672.5M |
| 2.3M6,360 | YouTube | 8,4121.6M |
| 224.4K6,692 | X | 3,0592.1M |
| 270.1K2,992 | 9,3163M | |
| — | 20M | |
| 2.6M | Threads | 3.4M |
Followers in bold when ahead · platform score in gray.



