Sides leads Ipsy by 70 points.
The race
Data as of Oct 26, 2026.
Point by point
- 76Reach85
- 72Engagement66
- 94Audience100
- 100Consistency100
The raw numbers · 90 days
- 27.8K
- Median views
- 40.2K
- 716
- Median engagements
- 324
- 396
- Posts
- 53
- 802.1K
- Followers
- 8.1M
Platform by platform
| Sides | Ipsy | |
|---|---|---|
| 354.4K6,496 | 7,5023.3M | |
| 284.2K7,070 | TikTok | 7,1114.1M |
| 5.5K2,947 | YouTube | — |
| 153K7,103 | X | 2,972682.4K |
| 4.8K2,669 | 6,42563.3K | |
| 87.8K | Threads | — |
Followers in bold when ahead · platform score in gray.