Urban Decay leads Truly Beauty by 252 points.
The race
Data as of Oct 27, 2026.
Point by point
- 89Reach90
- 74Engagement81
- 99Audience100
- 100Consistency100
The raw numbers · 90 days
- 64.2K
- Median views
- 71.6K
- 568
- Median engagements
- 1K
- 289
- Posts
- 165
- 5.3M
- Followers
- 11.7M
Platform by platform
| Truly Beauty | Urban Decay | |
|---|---|---|
| 813.9K6,227 | 8,8589.7M | |
| 3M8,145 | TikTok | 6,816495.6K |
| 1.5M8,479 | YouTube | 5,063154K |
| 14K1,182 | X | 3,0251.2M |
| 25.4K2,643 | 2,972142.4K | |
| 228K | 4.2M | |
| 133.9K | Threads | 1.2M |
Followers in bold when ahead · platform score in gray.