← Ranking

BT21 leads LEGO by 38 points.

The race

Data as of Oct 25, 2026.

Point by point

  • 100Reach99
  • 100Engagement99
  • 100Audience100
  • 100Consistency100

The raw numbers · 90 days

2.7M
Median views
1.4M
252.7K
Median engagements
38.9K
80
Posts
439
29.2M
Followers
43M

Platform by platform

BT21LEGO
6.8M9,969Instagram9,94414.1M
4.6M9,635TikTok9,5884.1M
5.2M9,323YouTube8,76721.9M
12.6M9,925X3,0201.1M
—LinkedIn11,4251.9M
818KFacebook15M
—Threads1.7M

Followers in bold when ahead · platform score in gray.