← Ranking

National Geographic leads Variety by 44 points.

The race

Data as of Oct 27, 2026.

Point by point

  • 100Reach99
  • 99Engagement99
  • 100Audience100
  • 100Consistency100

The raw numbers · 90 days

2.3M
Median views
879.4K
53.2K
Median engagements
33.2K
618
Posts
1.6K
332.5M
Followers
10.1M

Platform by platform

National GeographicVariety
268.3M9,962Instagram9,9083.7M
9.7M9,216TikTok—
26.5M9,319YouTube8,7442M
28.1M9,544X8,3753.8M
—LinkedIn7,454635.2K
18.4MThreads645.2K

Followers in bold when ahead · platform score in gray.