LEGO leads Sanrio by 56 points.
The race
Data as of Oct 25, 2026.
Point by point
- 98Reach99
- 99Engagement99
- 100Audience100
- 100Consistency100
The raw numbers · 90 days
- 464.4K
- Median views
- 1.4M
- 33.5K
- Median engagements
- 45.8K
- 447
- Posts
- 388
- 15.8M
- Followers
- 43.1M
Platform by platform
| Sanrio | LEGO | |
|---|---|---|
| 3.9M9,852 | 9,94414.1M | |
| 4.3M9,399 | TikTok | 9,5884.1M |
| 7.2M9,050 | YouTube | 8,76721.9M |
| 357K9,164 | X | 3,0201.1M |
| 50K2,878 | 11,4251.9M | |
| 235K | 15M | |
| 493.3K | Threads | 1.7M |
Followers in bold when ahead · platform score in gray.