Florence by Mills leads Sephora by 34 points.
The race
Data as of Oct 25, 2026.
Point by point
- 98Reach97
- 94Engagement97
- 100Audience100
- 100Consistency100
The raw numbers · 90 days
- 504.2K
- Median views
- 277.1K
- 5.6K
- Median engagements
- 12.4K
- 583
- Posts
- 150
- 32M
- Followers
- 9.6M
Platform by platform
| Sephora | Florence by Mills | |
|---|---|---|
| 22.8M9,681 | 9,6663.7M | |
| 2.5M8,846 | TikTok | 9,5095.2M |
| 1.6M8,419 | YouTube | 2,608483K |
| 2.1M3,518 | X | 2,450119.5K |
| 3M9,315 | 1,2475.6K | |
| 20M | 146K | |
| 3.4M | Threads | 364.2K |
Followers in bold when ahead · platform score in gray.