WIRED leads Business Insider by 628 points.
The race
Data as of Oct 25, 2026.
Point by point
- 98Reach90
- 96Engagement83
- 100Audience100
- 100Consistency100
The raw numbers · 90 days
- 468.3K
- Median views
- 70.2K
- 9.6K
- Median engagements
- 1.2K
- 392
- Posts
- 1.6K
- 17.1M
- Followers
- 31.5M
Platform by platform
| WIRED | Business Insider | |
|---|---|---|
| 2.4M8,865 | 8,4995M | |
| 1.7M8,560 | TikTok | 7,309551.3K |
| 13M9,839 | YouTube | 8,36110.6M |
| — | X | 7,9954.4M |
| — | 6,33211M | |
| 691K | Threads | 973.6K |
Followers in bold when ahead · platform score in gray.