← Ranking

Florence by Mills leads e.l.f. Cosmetics by 53 points.

The race

Data as of Oct 27, 2026.

Point by point

  • 97Reach97
  • 97Engagement95
  • 100Audience100
  • 100Consistency100

The raw numbers · 90 days

279.3K
Median views
306.7K
12.5K
Median engagements
6.5K
150
Posts
358
9.6M
Followers
12.5M

Platform by platform

Florence by Millse.l.f. Cosmetics
3.7M9,668Instagram9,6067.6M
5.2M9,508TikTok9,3273M
483K2,608YouTube7,163232K
119.5K2,450X7,419941.3K
5.6K1,248LinkedIn8,858699.6K
146KFacebook2.6M
364.1KThreads1.1M

Followers in bold when ahead · platform score in gray.