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Top 50 most influential gaming brands (2026 ranking)

Today's movement

Rockstar Games keeps first place, 2 points ahead of Minecraft. Madden NFL posts the biggest 30-day gain, at +22.

Which video games and publishers are the most influential online? As of Oct 25, 2026, the five most influential are Rockstar Games, Minecraft, Brawl Stars, Fortnite, and EA Sports FC. The Favikon Index Top 50 Gaming ranks video games, studios and publishers every day by their online influence on TikTok, Instagram, YouTube, X and LinkedIn. Related rankings: Top 200 Creators, Top 200 Brands, and Top 100 Clubs.

Climbing · 30D

See who's surging ↓

Making people react · min. 5M views

See the map ↓

Falling · 30D

See who's surging ↓

Top 50 Gaming: the full ranking

The ranking

Games, publishers, studios and consoles, ranked by Favikon influence score.

#BrandFollowers ↓30D×
1=PPlayStationPlayStationJapan139.2M+57.1K0.3×
2=MLMobile LegendsMobile LegendsIndonesia88.1M—≤0.2×
3=FFortniteFortniteUnited States86.4M+213.8K1.5×
4=ESEA Sports FCEA Sports FCUnited States80.6M−12.7K0.6×
5=XXboxXboxUnited States76.7M+83.2K0.4×
6=RGRockstar GamesRockstar GamesUnited States74.2M+303.4K2.4×
7=MMinecraftMinecraftSweden73.3M+346.3K3.0×
8=RRobloxRobloxUnited States60.3M+4.1M0.3×
9=CDCall of DutyCall of DutyUnited States58.7M+201.1K0.8×
10=CCClash of ClansClash of ClansFinland57.2M−5.3K0.3×
11=BSBrawl StarsBrawl StarsFinland52.9M+415.4K2.7×
12=LLLeague of LegendsLeague of LegendsUnited States43.3M+26.6K1.3×
13=PPokémonPokémonJapan42.3M+309.4K0.8×
14=PMPUBG MobilePUBG MobileSouth Korea38.1M+1.5K0.5×
15=CRClash RoyaleClash RoyaleFinland35.7M−4.6K0.7×
16=UUbisoftUbisoftFrance33.7M+27.1K0.2×
17=ABAngry BirdsAngry BirdsFinland33.7M—0.3×
18=SSSubway SurfersSubway SurfersDenmark32.8M—≤0.2×
19=eFootballeFootballJapan31.9M+97K1.5×
20=GIGenshin ImpactGenshin ImpactChina26.8M+6.5K5.1×
21=HDHay DayHay DayUnited States23.4M+95.3K2.4×
22=MGMONOPOLY GO!MONOPOLY GO!United States21.2M—≤0.2×
23=EAElectronic ArtsElectronic ArtsUnited States19.3M+42.3K0.4×
24=BMBATTLEGROUNDS MOBILE INDIABATTLEGROUNDS MOBILE INDIAIndia16.2M+137.6K0.6×
25=SHSonic the HedgehogSonic the HedgehogJapan15.7M—3.3×

Reach vs. reactions in gaming

Who gets seen, who gets a reaction

Up: how many times their posts were seen in 30 days. Right: how much they make people react, compared with an account of the same size.

Reactions vs. an account of the same size →

Favikon score v3 · data as of Oct 24, 2026 · 2× = twice as many reactions (likes, comments, shares) as a typical account of the same size, on the same platforms and in the same country · posts under 48 h excluded · 1 person not shown (fewer than 3 posts in 30 days)

Biggest climbers and fallers in gaming this month

Who's surging, who's stalling

Followers counted on Instagram, TikTok, YouTube, X, LinkedIn, Facebook, Threads · % computed only for accounts with at least 20K followers, to filter out small accounts.

Leaders by platform in gaming: TikTok, Instagram, YouTube, X, LinkedIn

Who rules each platform

How the Top 50 Gaming has changed over time

Replay the ranking

Head-to-head matchups in gaming

The matchups

How the Favikon score works

The Favikon score measures online influence, not popularity or voting intention. Every day it combines four signals from the last 90 days: reach (average views per post), engagement (reactions, comments and shares per post), audience (followers) and consistency (how regularly an account posts). Each signal is compared with every account Favikon tracks on the same platform, then TikTok, Instagram, YouTube, X and LinkedIn add up to one number. That is why someone strong on a single platform can be compared with someone present on all five. Read the full methodology →

Frequently asked questions

What is the most influential gaming brand on social media?

Rockstar Games is the most influential gaming brand on social media according to the Favikon Index Top 50 Gaming, with a Favikon score of 9,998 points on Oct 25, 2026. Minecraft and Brawl Stars complete the top three. The ranking is recalculated every day.

How often is the Top 50 Gaming updated?

The Favikon Index Top 50 Gaming is updated every day. Tracked accounts are refreshed every six hours, and each Favikon score is recalculated daily from the posts of the last 90 days, so ranks and 30-day changes always reflect the latest data.

How is influence measured in the Top 50 Gaming?

Influence in the Favikon Index Top 50 Gaming is measured with the Favikon score, which combines reach (views per post), engagement (reactions per post), audience (followers) and posting consistency over the last 90 days. Each signal is compared with all accounts on the same platform. It is not a poll and not a follower count.

Which social media platforms are included?

The Favikon Index Top 50 Gaming covers TikTok, Instagram, YouTube, X (Twitter) and LinkedIn, which all count toward the Favikon score. Facebook and Threads audiences are shown on profiles but are not part of the score. Platforms such as Weibo, WeChat, VK or Telegram are not covered.

Who is included in the Top 50 Gaming?

Games, publishers, studios and consoles. The global account of the game or company (country accounts don't count).

Other rankings

Other rankings

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